The art of sports fashion: Influencing your day-to-day styles
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The world of fashion very much follows the world of sports. Due to the rise in major global sports events, the combination of these two is more than ever. Which was once a functional attire specifically for athletes, is now followed by the fans of the respective sports. Both the people on field and off field are often seen in the same getup (without the kit obviously). Following this trend, these attires are now part of majority of wardrobes.
This trend includes things like team-branded caps, sneakers, jerseys and more. Even the professional leagues like NFL, NBA, MLB are inspiring fans to wear their team’s colours. Varsity jackets, for instance, originated from teams on field and have become an extensive part of modern streetwear.
With this article, we will explore the art of sports fashion and how it is making its way in day-to-day styles. We’ll also examine the deep connection that both of these industries are having and how the major sports events contribute to changing or shaping these trends. It’ll be helpful for you either you’re a die-hard sports fan or simply a person following and respecting the recent trends in fashion industry.
How Sports and Fashion Intersect
Sports and fashion have a deep relation with each other. Sportwear are originally meant to be dressed by athletes and usually represent their team or group they belong to. With the evolving demands from consumers about sportswear, the relation between the two is stronger than ever. Today, items like sneakers, hoodies, varsity jackets, etc are part of majority of people’s wardrobes.
To contribute to this intersection, brands like Nike, Adidas, and Puma did the rest of the work in bridging the gap. These pieces are inspired by players and appeals to wider audience, whether it’s the professional athletes or the everyday individual seeking both comfort and style.
How Sporting Events Shape Day-to-Day Styles
Whenever there’s a major sporting event like Super Bowl, NBA Final or the World Cup, fans don’t just participate with their presence, they tend to wear the same outfit as the team they’re following. Here’s how some of these events make their way in the fashion industry:
- American Football: The NFL is majorly popular for its oversized jerseys, snapback caps and varsity jackets. With their blend in off field fashion, they’ve become an essential part of daily streetwear.
- Basketball: Basketball is the sport of sneakers. Following this, major brands have exclusively marketed sneakers following the big and iconic names in the game like Michael Jordan and LeBron James.
- Baseball: There isn’t a person who hasn’t witness the classic baseball cap. This is again worn by both the on-field players and fans in the audience.
Why Sports Fashion Is So Popular
There are many reasons why the combination of two is so popular:
- Comfort: Athletic wear is meant to comfort the player or athlete. The same is replicated in the off-field clothes and that’s why it became the major choice for day-to-day activities.
- Versatility: Classics like varsity jackets and joggers come with a versatile nature and can be dressed on any occasion.
- Cultural Influence: Wearing sports-inspired fashion lets the fan be a part of the game and team they’re following. No doubt it looks cool.
Sports fashion is a completely separate genre which has come in limelight recently. With the comfort that it provides and giving a chance for self-expression to the fans, this has become a cultural movement. More and more have been influenced through the use of social media as well as their favourite influencers and celebrities wearing sports branded clothing.
Getting influenced from major sports events around the world, pieces like varsity jackets or jerseys have become a major part of everyone’s wardrobe, even down to simple team branded t-shirts. Whether you’re a fan in the stand or you just love experimenting with latest fashion trends, sports fashion will continue to shape your choice and will be relevant for both fashion and sports world alike.