Principles of Web Design

Photo by Tranmautritam from Pexels

An efficient web design needs to achieve its planned function by assigning its specific message while engaging the visitor at the same time. A variety of factors, including functionality, simplicity, imagery, typography, colors, and consistency, all add to effective web design.

In terms of web design, there are a lot of primary factors that will influence how it is comprehended. An effective website can aid promote trust and guide the audience to make a start. Creating an excellent user experience consists of ensuring that the web design is improved for usability (aesthetics and form) and how user-friendly it is (functionality) and you can see agencies like Sunshine Coast Web Designer are doing it perfectly.

There are a variety of guidelines that will help in terms of taking into consideration the next website project and here's a list of 9 principles of web design:

1. Website Purpose –

The website must accommodate the users’ needs. Having a straightforward, clear purpose on the pages of the website will assist the users to interrelate with what is offered on the website. The main question is, what is the website’s purpose?

Is the web designer imparting hands-on information such as How to Instructions? Is the website designed for entertainment such as sports coverage, or is the website selling products to the users? There are a variety of distinct intentions that websites have, but there are specific purposes common to every website, including sales and aftercare, generating leads, building reputation, and describing expertise.

2. Simplicity –

Straightforwardness is the most effective way in terms of taking into consideration the usability and user experience of a website. There are a lot of ways in order to attain simplicity through the help of web design:

    a. Color has the ability to induce emotional responses and communicate messages. Searching for a color palette that suits the brand of the website enables the website designed to sway the behavior of customers toward the brand. It is important to maintain the color selection restricted to not more than 5 colors only.

In addition, complementary colors function extremely well. Pleasing combinations of colors add to the engagement of customers and make them feel good.

    b. Typography plays a key role on the website as it demands attention and functions as the brands’ voice visual interpretation. Typefaces must be legible and only make use of no more than 3 distinct fonts on the website.

    c. Imagery is the visual aspect utilized within communications. It is comprised of video, illustration, photography, and all kinds of graphics. Imageries need to be expressive and depict the company’s spirit and serve as the brand personality’s embodiment.

The majority of the initial details consumed on the website are visual. Hence, as a primary impression, it is critical that images that are high quality are utilized in order to create a feeling of credibility and professionalism in the minds of visitors.

3. Navigation –

The wayfinding approach is utilized on websites in which visitors interact and search for what they are in search of. Navigation of the website is important to sustain visitors. Once the navigation of websites is puzzling, visitors will stop and search for what they want somewhere else. Sustaining the simplicity, consistency, and intuition of navigation on all the pages of the website is important and we believe, Sunshine Coast Web Designer could help you with this and the rest of your web design needs.

4. F-shaped Reading –

The F-shaped based pattern reading is the most usual means that visitors scan the website’s text. Eye-tracking reports have proven that the majority of what users see is within the left and top area of the website’s screen. The F-shaped pattern mimics the natural reading pattern in the top to bottom and left to right area. A website that is effectively designed will work with the natural pattern of readers in terms of page scanning.

5. Visual hierarchy –

Visual hierarchy is an element arrangement in a sequence of significance. This is carried out either by style, texture, whitespace, typography, contrast, imagery, color, and size. Among the most significant visual hierarchy functions is to create a central point, which shows users where the very significant important is found on the website.

6. Attractive –

A successful website design has both excellent content and excellent design. Making use of compelling language, and excellent content can influence and attract visitors by transforming them into customers.

7. Grids –

Grids aid to structure the website design and keep the content coordinated. In addition, the grid assists in aligning elements seen on the pages of the website and maintaining its cleanliness. The grid-based pattern organizes content into an orderly firm grid structure that has sections, and columns that assemble and feel stabilized and enforce results and order in an appealingly attractive website.

8. Fast Loading –

Waiting for the website to load will eventually loss of an online audience. Almost half of the visitors in the website require a website to load in only less than 2 seconds and will possibly leave the website once it does not load within 3 seconds. Optimizing the sizes of the images of the website will help the website to load faster.

9. Mobile-friendly –

A lot of people are making use of their cellphones or other mobile devices in order to browse the World Wide Web. It is significant to take into consideration building the website with a quick to respond layout in which the website can adapt to a variety of screens. Thus your website should represent mobile-friendliness in its core.

Elementor vs. Themify

Elementor is an advanced, original, free webpage builder. Elementor is an ideal option among several website developers. In addition, this is very user-friendly and is at the top in terms of standards for customization. The function enables people to make immediate edits on the website page. Meanwhile, Themify is a perfect combination between effectiveness and being user-friendly. It offers all the necessities required in order to make a successful WordPress page. The beauty of Themify is that coding is no longer needed.

Elementor and Themify are helpful and unique in every way. Regarding specific statistics, Elementor ranks third, while Themify ranks sixth in terms of Best Drag and Drop WordPress Theme Builders. However, Elementor has a higher ranking compared to Themify. These two are not just obtainable WordPress pages. Divi, an alternative, exists once users find that they are unsatisfied with either Elementor or Themify. To summarize, WordPress pages can become helpful whether a person is an entrepreneur or a future blogger.