Top 9 Reasons to Use WordPress

No one likes being accused of hopping onto a bandwagon, but if you notice that there is something everyone’s doing, it might be that they do it for a reason.

There is an interesting piece of statistic, which claims that 27 percent of all Internet content is managed with WordPress (WP), which is more than any other CMS (content management system) out there and professional says that it's just because of WordPress is best for SEO and easy to use.

Now, numbers don’t lie and such an astounding figure simply can’t just accidentally occur.

Top 9 Reasons to Use WordPress

With this in mind and without further ado, here are the top nine reasons why WP is so popular and why you should consider using it.

1. Open Source

First things first, a lot of small businesses and individual users operate on a tight budget. This means that a chance to save every penny possible is always a good idea. Seeing how this program is open source, it will not cost you a dime.
In most cases, this would mean that the quality of a product isn’t that great, but WP is an exception to the rule.

The number of developers working day and night on the CMS is astounding which means that patches and fixes come out quite often.

2. Easy to Use

Another thing that sets WP apart from all of its competitors is the fact that it is extremely easy to use.

Managing your content in a different builder would usually require you to grasp at least the basics of HTML coding. Here, all you need to do is access the admin tab and make all the changes you want in just a few clicks.

When you look at it, this also saves you a decent sum, since it also means you don’t have to hire a professional designer.

3. Flexibility

Amongst the first things you are bound to notice about WP is its flexibility. It doesn’t matter if you have decided to make a travel or a business blog, this platform fits them all.

Of course, the main reason for this is the fact that WP gives you a lot of customization options and the ability to adjust the website to the needs of your niche.

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Although such things may seem uncommon, there are those with interest in more than one industry, and to them, WP is a chance to do it all in a single platform.

4. Search Engine Friendly

Anyone with at least some interest in the way search engines work sooner or later discovers that for some reason, pages built-in WP seem to fare better and SEO friendly.

The reasons behind this are numerous and one of them is a fact that WP is much more crawler-friendly.

Because of this, it doesn’t come as a surprise that some Google executives and former executives strongly endorse this platform. Needless to say, this gives the term search engine favoritism a completely new dimension.

5. Universal Integration

The next great advantage of WordPress is that it is easily integrated with almost any other platform.

Needless to say, this can be especially handy when trying to include a new payment method to the mix. The same goes for starting an email campaign.

6. Developed Community

One of the most underestimated features of WP is the fact that it has one of the greatest online communities. Seeing how we already established that most people use it for their websites, there is always someone willing to help.

This means that you won’t always have to rely on customer service to deal with your issues. Instead, you will be able to turn to your fellow users.

7. Plugins

The most prominent advantage of WordPress is the fact that it has a plethora of plugins that add to the functionality of your website.

Some of them are extremely industry-specific and can really help you out. For example, if you were in the event management system, you could just go with a WordPress event ticket sales plugin and maximize your profit by eliminating a third party in ticket distribution.

8. Multi-Language Platform

Another reason WP is so popular is the fact that it does wonders for multi-language sites.

You see, duplicating content in another language is much easier for those who work in WP. Sure, you may think that English is more than enough - after all, it is an international language and the language of the Internet, but, in reality, it isn’t always so.

There is no easier way to win over a local audience than to offer them content in their own language. This way, WP can easily give your blog or your startup a competitive edge.

9. Themes

Finally, the customizability of your website doesn’t end with plugins. WP presents its users with so many themes to choose from and gives you a chance to truly set yourself apart from your competition.

This way, you can use your website’s visuals to present it in a more professional or otherwise niche-appropriate manner, the effects of which are not to be underestimated.

Conclusion:

The best thing about this list is that it doesn’t even come near to covering all the advantages of using WP.

For example, the fact that it is easy to use doesn’t mean that it is intended only for beginners.

This tool can gain a completely new dimension in the hands of a pro and this is perhaps the greatest beauty of WP. It has an extremely beginner-friendly learning curve and doesn’t restrict you even when you pass on to the higher instances of web design.

All in all, it is a well-rounded CMS for everyone to use.
Guest contribution by: Dan Radak a marketing pro - with 10+ years of experience in the market. He is also a co-author on several tech sites also a regular contributor to Technivorz.com.